Shannon McKenzie Joins SfA Advisory Board
Shannon J. McKenzie is an industry leader in digital media. As the Director of Product Development at NBCUniversal, McKenzie has led the design and development of enterprise platforms and consumer products. As an Emmy winning producer, McKenzie has created and produced over 800 digital experiences for entertainment, news, film, and sports. She has brought the world’s largest stories to screens of all sizes; including The Olympics, The World Cup, The Super Bowl, The Oscars and more. McKenzie also holds multiple patents and has designed and developed technologies for creative management platforms, analytics products and consumer facing sites and apps. SfA is excited to welcome her to the Advisory Board.
What are some of the challenges and highlights producing technical products for such big media events like the Super Bowl and the Olympics?
The biggest challenge is the level of coordination required. Most production teams work cross-functionally, today, but with […]